Bahrain
Our home market and the B2B distribution hub powering the wider GCC.
Redefining Trade,
Building Legacy.
EBR & Co. is a Bahrain-based B2B trading and distribution group built on deep market knowledge and decades of hands-on industry experience — supplying consumer and industrial products to retailers, wholesalers and institutional buyers across the GCC.
2000
Founded
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Years of Operation
0
Employees
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Countries
A B2B trading partner built on trust, value & long-term partnerships.
From a focused distribution outfit in 2019 to a multi-category supply powerhouse serving the GCC — we deliver consistent value, competitive pricing, and a reliable supply chain to supermarkets, retail chains, wholesalers, and institutional buyers.
- One-stop sourcing across multiple high-demand categories
- Authorized agency brands — INGCO, JADEVER, Al Ayed, Cello & Marki
- B2B + B2C ecosystem with a dedicated retail arm
- Operational presence in Bahrain, Oman, UAE & India
- Six proprietary in-house brands
- Market intelligence driven by direct retail insights
Our Brand Portfolio
Eleven brands across consumer & industrial categories.
In-house brands engineered for category leadership, plus authorized agency partnerships with globally trusted names.
Group Structure
Three Verticals, One Unified Vision
A B2B distribution backbone complemented by two focused B2C retail concepts — together driving growth and direct market intelligence.
EBR & Co.
The B2B engine of the group — supplying multi-category consumer and industrial products to supermarkets, retail chains, wholesalers and institutional buyers across the GCC.
Attrezzo
A specialized B2C hardware retail concept for power tools and accessories — addressing a clear gap in the regional power-tools market with expert guidance and trusted brands.
Sandhomes
A B2C home & lifestyle retail concept — home organization, kitchenware and everyday essentials for modern living, launched in India in 2024.
Categories We Cover
Six high-demand categories, one supply partner.
Hover a category to explore the products we source and distribute across the GCC.
Household & Home
Plasticware, storage shelves, ironing boards and everyday home essentials.
Cleaning Tools
Mops, brushes, floor wipers and cleaning kits built for daily performance.
Kitchenware
Pressure cookers, flasks, utensils and cookware for everyday food prep.
Kids Toys and Playtime
Tricycles, walkers and safe-play educational toys for early-years confidence.
Travel & Luggage
Trolley bags, travel accessories and luggage sets with durable, smart design.
Power Tools
Power tools, hardware and accessories for trade professionals and DIY.
Regional Footprint
One connected network across four markets.
Explore how each market fits into our distribution network.
UAE
Market entry expanding agency partnerships and regional reach.
Oman
Early regional expansion that strengthened our distribution network.
India
Sandhomes retail concept and a growing sourcing presence.
What Sets Our Structure Apart
Built for scale. Designed for partnership.
Six strengths behind every partnership — open one to explore.
One-Stop Sourcing
Multiple high-demand product categories under a single distribution umbrella.
Authorized Agency Brands
Globally trusted names — INGCO, JADEVER, Al Ayed, Cello and Marki.
Regional Footprint
On the ground across Bahrain, Oman, UAE and India, with continued GCC expansion.
In-House Brand Portfolio
Six proprietary brands across household, cleaning, toys, kitchenware and travel.
B2B + B2C Ecosystem
Wholesale distribution complemented by a dedicated retail arm for end users.
Market Intelligence
Direct retail insights drive our procurement, product development and growth.
How We Work
From source to shelf — a supply chain you can rely on.
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01
Source
We identify and partner with trusted manufacturers across high-demand categories.
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02
Stock
Reliable inventory and warehousing keep supply consistent and lead times short.
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03
Distribute
We deliver to supermarkets, retail chains, wholesalers and institutional buyers across the GCC.
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04
Support
Ongoing market intelligence and partnership keep our buyers competitive long-term.
We believe sustainable success is built on trust, consistency, and a deep understanding of our customers' needs. Our commitment is not only to deliver quality products and dependable service, but also to foster long-term partnerships that create lasting value for everyone we serve. Ebrahim MP — Founder & Chairman