About – EBR & Co

Our Story

From a focused distributor in 2019 to a multi-category supply powerhouse.

EBR & Co. is a Bahrain-based trading and distribution company founded in 2019. Built on a foundation of deep market knowledge and decades of hands-on industry experience, we have grown from a focused distribution outfit into a multi-category supply powerhouse serving the GCC region.

We supply a diverse portfolio of consumer and industrial products to supermarkets, retail chains, wholesalers, and institutional buyers — delivering consistent value, competitive pricing, and a reliable supply chain.

With operational presence in Bahrain, Oman, UAE, and India, and a growing portfolio of in-house and internationally recognized brands, EBR & Co. stands as a preferred B2B trading partner in the region.

A company built on trust, driven by value, and committed to long-term partnerships.

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Years of Operation

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Business Verticals

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In-House Brands

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Agency Brands

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Team Members

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Countries

Vision

To be the preferred trading and distribution partner across the GCC and international markets — recognized for our reliability, diversified portfolio, operational excellence, and enduring business relationships.

Mission

To deliver high-quality products, dependable supply chain solutions, and sustainable value to our customers and partners. Through strategic sourcing, strong brand partnerships, and ethical business practices, we strive to expand our regional presence while consistently exceeding market expectations.

Core Values

Integrity & Transparency
Customer-Centric Approach
Operational Excellence
Partnership & Trust
Innovation & Market Agility
Commitment to Growth

Our Journey

From Bahrain to GCC — 07 years of growth.

Strategic expansion market by market, brand by brand, relationship by relationship — building a lasting regional trading presence.

2019

Founded in Bahrain

Operations begin in trading & distribution.

2020

Oman Expansion

Regional presence strengthened; Attrezzo, a dedicated hardware retail concept, launched.

2021–2024

Brand Portfolio Growth

B2B network strengthened across Bahrain & Oman.

2024

Sandhomes — India Retail Launch

Exclusive retail store established in India, offering comprehensive solutions for everyday home and lifestyle needs.

2025

UAE Market Entry

Continued GCC expansion and agency partnerships.

2026

Scaling Distribution

Expanding the brand portfolio and distribution network.

Leadership

Vision rooted in experience. Strategy built on trust.

Ebrahim MP

Founder & Chairman

Began his professional journey in Bahrain in 1982. Drawing on more than four decades of industry experience, he founded and built EBR & Co. into a leading trading, distribution, and retail organization, bringing strategic vision, market expertise, and operational excellence to the business. Under his leadership, the company expanded across Bahrain, Oman, the UAE, and India, strengthened its portfolio with international and proprietary brands, and launched successful retail concepts including Attrezzo and Sandhomes.

Shameem Ebrahim

Director

Leads EBR & Co.'s regional growth and expansion strategy, overseeing market development, strategic partnerships, and business diversification initiatives. His leadership has been instrumental in strengthening the company's presence across multiple markets and creating sustainable growth opportunities throughout the region.

Shamil Ebrahim